Music fans heading down to Austin, Texas, for this year’s annual South By Southwest will have the chance to be among the first to see Outkast’s Andre 3000 portray rock legend Jimi Hendrix in a long-awaited biopic.

According to Billboard, Jimi: All Is By My Side will make its American debut at this year’s SXSW Film Festival, scheduled for March 7-15. The movie was previously shown during the Toronto Film Festival last September.

In the movie, director John Ridley—who wrote the screenplay for 12 Years A Slave—focuses on the year leading up to Hendrix’s impending stardom, ending right before the guitarist’s famous fire-starting performance at the 1967 Monterey Pop Festival in California.


— Scott T. Sterling, 


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